Communication model online dating

For example, to encourage people to attend a company training session on giving feedback, the email headline, "How effective is YOUR feedback?

" is more likely to grab attention than the purely factual one of, "This week's seminar on feedback".

The acronym stands for: A slightly more sophisticated version of this is AIDCA/AIDEA, which includes an additional step of Conviction/Evidence between Desire and Action.

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Communication model online dating best boomer dating sites

" Persuade the audience by adding the benefits "...giving a stylish look, that's kinder to your back and shoulders." You may want to take this further by appealing to people's deeper drives "...

giving effortless portability and a sleek appearance and that will be the envy of your friends and co-workers." As hardened consumers, we tend to be skeptical about marketing claims.

If you’ve ever cranked up the old internet machine and hammered ‘stages of a relationship’ into Google, you’ll have realized that for the most part, no two articles seem to be able to agree on what the stages actually are, or how many even exist.

Well, we’re aiming for the sky at Elite Singles, so we’ve swan dived into the world of academia and sought out a duo of experts who have worked to develop one of the most respected theories on the different stages of a relationship.

Use the AIDA model when you write a piece of text that has the ultimate objective of getting others to take action.

The elements of the acronym are as follows: In our media-filled world, you need to be quick and direct to grab people's attention.

When you describe your offering, don't just give the facts and features, and expect the audience to work out the benefits for themselves: tell them the benefits clearly to create that interest and desire.

Example: "This laptop case is made of aluminum," describes a feature, and leaves the audience thinking "So what?

Hopefully, the significant features of your offering have been designed to give a specific benefit to members of your target market.

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